Guide to Color in Design: Color Meaning | menu color scheme
Learneverythingyouneedtoknowtosuccessfullyusecolorindesign.Discovercolortheory,colormeanings,andcolormodestohelpyoupicktherightpaletteforyourwork.Coverimageviavhpicstock[1].Youmakecolorchoicesallthetime,evenifyoudon’trealizeit.Itusuallyhappensbyinstinct,butthere’sactuallyanentiresciencebehinditcalledColorTheory.ColorTheorydescribeshowdifferentcolorsrelatetoeachother,andhowtheylookwhentheyarecombinedintomanycoloredschemes[2].Anoffshootofcolortheoryiscolorpsychology,whichexplorescolorsandemoti...
Learn everything you need to know to successfully use color in design. Discover color theory, color meanings, and color modes to help you pick the right palette for your work.Cover image via vhpicstock[1].
You make color choices all the time, even if you don’t realize it. It usually happens by instinct, but there’s actually an entire science behind it called Color Theory. Color Theory describes how different colors relate to each other, and how they look when they are combined into many colored schemes[2]. An offshoot of color theory is color psychology, which explores colors and emotions. Combined, these two areas of color knowledge are important information for anyone dealing with colors[3], whether you’re a small business owner creating a flyer for an upcoming event, a designer selecting a color scheme[4] for your next project, or an entrepreneur designing a logo for your newest startup.
In this complete guide, we’ll go through the basics of the color wheel, co...